The Secret Art of Negotiation

Sobre el libro The Secret Art of Negotiation de Eduard Beltran publicado por Plataforma al 2017:

This book presents a synthesis of existing negotiation theories, leading to a set of techniques and tools to achieve fruitful, creative negotiation processes where no one loses. To do so, you´ll learn to manage negotiations through three dimensions: — Problems: What problem needs solving? — People: Who are you negotiating with? — Processes: How will you proceed? These dimensions will help manage business operations effectively.The philosophy of this approach can be summed up in one phrase: the agreement should be The Secret Art of Negotiation.