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Timothy D. Taylor

The Sounds of Capitalism: Advertising, Music, and the Conquest of

The Sounds of Capitalism: Advertising, Music, and the Conquest of

Timothy D. Taylor

The Sounds of Capitalism: Advertising, Music, and the Conquest of

Editorial: Chicago

Pàgines: 345

Any: 2012

EAN: 9780226791159

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Taylor, Timothy D.
The Sounds of Capitalism: Advertising, Music, and the Conquest of
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Sobre el libro The Sounds of Capitalism: Advertising, Music, and the Conquest of de Timothy D. Taylor publicado por Chicago al 2012:

From the early days of radio through the rise of television after World War II to the present, music has been used more and more often to sell goods and establish brand identities. And since at least the 1920s, songs originally written for commercials have become popular songs, and songs written for a popular audience have become irrevocably associated with specific brands and products. Today, musicians move flexibly between the music and advertising worlds, while the line between commercial messages and popular music has become increasingly blurred.
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