The Next Billion Users
The Next Billion Users
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Digital Life Beyond the West
“A must-read for any individual seeking to promote economic growth and development in the digital age. Arora’s deeply rooted research exposes digital stereotypes as well as the perils and opportunities that exist at the interplay of culture, technology, regulation, commerce, and the next generation of digital users.”—Justin van Fleet, Director of the International Commission on Financing Global Education Opportunity
“The Next Billion Users is mandatory reading for anyone interested in understanding the future of technology or designing applications that are truly valuable for the majority of the people on the planet.”—Ronaldo Lemos, Director of the Institute for Technology & Society of Rio de Janeiro
“Whether you are a government agency seeking to bring public goods and services to underprivileged citizens, a multinational corporation entering emerging markets, or an NGO implementing aid, The Next Billion Users is essential, data-driven reading that will guide your digital and real-world strategies.”—Shaun Wiggins, President and CEO of Soteryx
“This book is a feat—insightful, poignant, riveting. Through detailed case studies and interviews, Payal Arora rewrites the story of our relationship to digital technology from a truly global perspective. Her conclusions are as surprising as they are revealing about the future of social media, gaming, mobile phones, and online commerce and education.”—Marwan Kraidy, author of The Naked Blogger of Cairo
“A must-read for any individual seeking to promote economic growth and development in the digital age. Arora’s deeply rooted research exposes digital stereotypes as well as the perils and opportunities that exist at the interplay of culture, technology, regulation, commerce, and the next generation of digital users.”—Justin van Fleet, Director of the International Commission on Financing Global Education Opportunity
“The Next Billion Users is mandatory reading for anyone interested in understanding the future of technology or designing applications that are truly valuable for the majority of the people on the planet.”—Ronaldo Lemos, Director of the Institute for Technology & Society of Rio de Janeiro
“Whether you are a government agency seeking to bring public goods and services to underprivileged citizens, a multinational corporation entering emerging markets, or an NGO implementing aid, The Next Billion Users is essential, data-driven reading that will guide your digital and real-world strategies.”—Shaun Wiggins, President and CEO of Soteryx
“This book is a feat—insightful, poignant, riveting. Through detailed case studies and interviews, Payal Arora rewrites the story of our relationship to digital technology from a truly global perspective. Her conclusions are as surprising as they are revealing about the future of social media, gaming, mobile phones, and online commerce and education.”—Marwan Kraidy, author of The Naked Blogger of Cairo
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