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The changing consumer. Markets and meanings

The changing consumer. Markets and meanings

The changing consumer. Markets and meanings

Editorial: Routledge

Pàgines: 168

Any: 2002

EAN: 9780415270434

28,69 €

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This collection includses chapters on: Men´ s consumption and men´ s magazines; The changing profile of women as consumers; The representation of consumption on popular TV shows; consuming retro chic; The symbolic and emotional role of alcohol consumption.

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